This Privacy Notice (“Notice” or “Policy”) explains who were are, what information we collect, how we use it, with whom we share it, and the choices you have to control, access, and update your information when you browse our website, www.livefreeandplay.com, use the software or services that we offer through the website, or use wifi services at The Brook property (collectively, the “Services”).
I. WHO WE ARE
II. TYPES OF INFORMATION WE COLLECT
When you use our Services, we collect information in three ways: Information you provide to us – for example: when you enter personal information into the forms on the website or when you participate in a promotion; Information we collect when you use our Services – using “cookies” and other technologies to assess how you use the Services; and Information we receive from third parties – e.g. third-party analytics or advertising providers.
1. PERSONAL INFORMATION
“Personal Information” is information through which you can be identified. We collect Personal Information that you provide voluntarily on the Website and at The Brook. We also collect Personal Information that you provide voluntarily by e-mail, postal mail, telephone, and other means. Personal Information that we may collect through the Website includes your first and last name, date of birth, postal address, e-mail address or other online identifier, telephone number, fax number, gender, credit card information, gaming activity, and your purchase information. In addition to the Personal Information listed above, Personal Information that we may collect at The Brook includes driver’s license number and state, social security number, passport information and naturalization information. When you complete a marker play application on the Website or at the The Brook, we may also collect the name of your firm, your firm’s address and telephone number, your position with the firm, and banking information (including the name and address of your primary and secondary banks along with your account numbers).
We may combine Personal Information with other generally or publicly available information to help us identify your preferences or interests. Your Personal Information may also be merged with Personal Information available from other sources, including (1) e-mail address or postal address append services; (2) credit card verification and credit services; and/or (3) other resorts, casinos, or properties that are owned, operated, or affiliated with The Brook or its parent companies or subsidiaries or Partners. Some Personal Information described above is considered “Confidential Personal Information.” Confidential Personal Information includes your name associated with one or more of the following: date of birth, credit card information, driver’s license number, state ID card, social security number, passport information and naturalization information.
2. NON-PERSONAL INFORMATION
“Non-Personal Information” is information about you or your activities through which you cannot be personally identified. When you use the Internet, your web browser or client software may transmit certain information to the servers that host the web sites you visit. The information may include the unique number assigned to your server or Internet connection, your geographic location, and your movement within and interaction with the The Brook Website, including what pages you look at and what information you download. When you visit The Brook Website, our servers collect such Non-Personal Information. We use this Non-Personal Information for a variety of purposes including to generate aggregate statistics about visitors to The Brook Website. In situations where it is possible to do so, Non-Personal Information may be linked to Personal Information.
3. INFORMATION COLLECTED UTILIZING COOKIE TECHNOLOGY
To browse the Internet and The Brook Website without using cookies, you can configure your browser to reject all cookies or to notify you when each cookie is offered so that you can accept or reject each cookie. However, if you reject all cookies, you may not be able to conduct some transactions or use some services on The Brook Website.
4. INFORMATION COLLECTED FROM PARTNERS
5. INFORMATION COLLECTED BY OTHER THIRD PARTIES
Certain transactions and services offered while visiting The Brook Website may be processed or provided by third parties under contract with us for fulfillment and other purposes. When your Personal Information is submitted to these third parties for such purposes, we require those third parties to exercise reasonable care to protect your Personal Information and restrict the use of your Personal Information to the purposes for which it was provided.
- HOW WE USE THE INFORMATION WE COLLECT
- USES BY THE BROOK
- USE FOR MARKETING PURPOSES
We may use Personal Information and Non-Personal Information for our own marketing purposes, including notifying you of special promotions, offers and events via postal mail, e-mail, telephone, text messaging, social media and other means. We will not permit Confidential Personal Information to be used for marketing purposes. If you do not want us to use your Personal Information for marketing purposes, you may opt-out of such uses by notifying us (see Section V below).
III. USE FOR NON-MARKETING PURPOSES
We may use Personal Information, including Confidential Personal Information, and Non-Personal Information for purposes unrelated to marketing, including: responding to your inquiries, complaints and other communications; processing and fulfilling reservations and/or purchases and making a record of such reservations and purchases; contacting you for confirmation or customer service after reservations and purchases are made or after you sign up for or participate in certain activities; for statistical or demographic analysis; to seek your views or comments on the Services we provide; to verify your identity or prevent or detect fraud or other unauthorized or illegal activity; to help improve The Brook Website and services; to customize your experience at The Brook Website; and to enforce this Policy and any other terms to which you have agreed.
Opting-out of the use of your Personal Information for marketing purposes will not prevent your Personal Information, including Confidential Personal Information, from being used for non-marketing purposes.
1. SHARING WITHIN THE BROOK AND WITH SUBSIDIARIES
2. SHARING WITH PARTNERS AND OTHER THIRD PARTIES FOR NON-MARKETING PURPOSES
Although you may request to opt-out of sharing Personal Information for marketing purposes, we reserve the right to disclose Personal Information, including Confidential Personal Information, to our Partners and other third parties for the following purposes:
- for non-marketing purposes, including reservation or purchase fulfillment;
- in the event of a transfer to a third party of all or substantially all of the assets of The Brook, and/or any The Brook Websites;
- to comply with a court order, subpoena, search warrant or other valid legal process;
- to comply with legal, regulatory or administrative requirements of any governmental authorities;
- to investigate, remedy, or enforce potential violations of this Policy;
- to protect the rights, property and safety of us, our users, or others;
- to protect and defend The Brook, its subsidiaries and affiliates, and all of their officers, directors, employees, attorneys and agents in connection with any legal action, claim or dispute;
- to satisfy any contractual obligation to indemnify its contractors, Partners or other third parties in connection with any legal action, claim or dispute;
- to prevent imminent physical harm or threats to public safety;
- to third party vendors that The Brook may use to perform functions on behalf of The Brook, such as companies that process credit card transactions
- to prevent fraud or other illegal activity; and
- to engage in debt collection.
When we provide Personal Information to our Partners and other third parties for such purposes, we require those Partners and third parties to exercise reasonable care to protect your Personal Information and restrict the use of your Personal Information to the purposes for which it was provided.
IV. HOW LONG WE KEEP THE INFORMATION COLLECTED
V. YOUR CHOICES WITH RESPECT TO YOUR INFORMATION
1. MANAGING YOUR INFORMATION PREFERENCES
You can manage your information preferences in the ways listed below. Any request relating to your information preferences may be communicated to us in one of the following ways:
Via Email: firstname.lastname@example.org
Via Phone: (603-474-3065)
Updating your information: You can contact us in any of the ways listed above if you need to access, update, or delete other personal information that we may have. To protect your privacy, before we give you access or let you update your information, we may ask you to verify your identity or provide additional information. We may reject a request for a number of reasons, including, for example, that the request risks the privacy of other users, requires technical efforts that are disproportionate to the request, is repetitive, or is unlawful.
Emails: You can stop receiving promotional email communications from us by clicking on the “unsubscribe link” provided in such communications. We will retain your email address in order to be able to abide by your opt out choice. We make efforts to promptly process all unsubscribe requests. You may not opt out of service-related communications. If you have any questions, you can contact us directly in any of the ways listed above. Unsubscribing or opting out of communications with us will not stop communications you receive from third parties separately. Please review their terms and conditions for relevant options for opting out of their communications.
Analytics: You can control the information provided to Google and opt out of certain ads provided by Google by using any of the methods set forth at http://www.google.com/policies/privacy/partners/ or using the Google Analytics opt out browser add-on at http://tools.google.com/dlpage/gaoptout?hl=en.
Cookies and other technologies: Persistent cookies can be removed by following your web browser’s directions. A session cookie is temporary and disappears after you close your browser. You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent. However, some features of the Services may not function properly if the ability to accept cookies is disabled.
Turning off your browser’s cookies will also prevent web beacons from tracking your specific activity. The web beacon may still record an anonymous visit from your IP address, but unique information will not be recorded. If you do not want to receive tracking pixels, you will need to disable HTML images in your email client, which may affect your ability to view images in other emails that you receive. To find out how to see what cookies have been set and how to reject and delete the cookies, please visit: http://www.aboutcookies.org.
Advertising: You can understand which third parties have currently enabled cookies for your browser or mobile device and how to opt out of some of those cookies by visiting the Network Advertising Initiative’s website at http://optout.networkadvertising.org/#!/; or the Digital Advertising Alliance’s website at http://optout.aboutads.info/#!/ For more information on mobile-specific opt-out choices, please visit http://www.networkadvertising.org/mobile-choices.
On your mobile device you may have features that allow you to opt out of some targeted advertising (“Limit Ad Tracking” on iOS devices or “Opt out of Interest-Based Ads” on Android). To learn more about how these opt-out features work, please review your device settings. Even if you disable the tracking, keep in mind that you may still receive interest-based advertising, including from third parties with whom your information had been previously disclosed and that you may still receive advertising from third parties, though such advertising may not be based on your interests and preferences.
Telemarketing: Although you may have registered your telephone number on a Federal or State do not call list, certain exemptions (for example, for communicating with established customers) may allow us to contact you via telephone. However, to ensure our customer’s preferences are honored, we also maintain our own internal “Do Not Call” list. If you would like to opt out of receiving telemarketing sales calls from us by adding your telephone number to our internal Do Not Call list, you may email us at email@example.com, or call (603) 474-3065.
The security of your personal information is important to us. We therefore maintain reasonable physical, technical and administrative security controls to protect and limit access to your personal information. Please keep in mind, however, that no method of data transmission over the Internet or electronic storage technology is 100% secure. Although we strive to protect your personal information, we cannot guarantee the absolute security of any information you transmit to us. We therefore encourage you to share personal information with caution.
We cannot enforce or control the security of the computers, electronic devices, or electronic communication method that a consumer may utilize to send e-mails and
submit information to us over the Internet. You are responsible for ensuring that the computers, electronic devices and electronic communication methods you utilize will provide adequate security for communicating with us. We are not responsible for the disclosure or interception of your information before we receive it.
1. CONNECTIONS (LINKS) TO THIRD PARTY WEBSITES
The Brook Website may connect (link) you to unaffiliated third-party sites, including sites operated by our Partners, and may frame third-party content. These sites may also collect cookies or other information, or allow third-party advertisers on their sites to collect cookies or other information. We are not responsible for, and cannot control the information collection or privacy practices of those websites of framed third-party content.
It is important that you review and understand the privacy policies posted on any linked websites you visit.
2. DO NOT TRACK
We do not support Do Not Track (“DNT”) at this time. DNT is a preference you can set in your web browser to inform websites that you do not want to be tracked.
You can enable or disable Do Not Track by visiting the Preferences or Settings page of your web browser. For further details, visit https://www.eff.org/issues/do-not-track.
3. PERSONS UNDER AGES 18 AND 21
We reserve the right to verify your age at any time for any reason and may refuse admittance or service to a person who does not have valid age identification at any time. Certain areas and activities at The Brook and The Brook Website are intended for use only by persons 21 years of age or older. If you are under the age of 21, we ask that you do not access or attempt to access any portions of the Websites that are restricted to persons age 21 or older, including but not limited to any Websites containing password-restricted information.
We do not knowingly collect or allow the collection of Personal Information from persons under the age of 18. If the parent or guardian of a person under 18 believes that the person has provided us with Personal Information, the parent or guardian of that person should contact us at firstname.lastname@example.org and request that such Personal Information be deleted from our files. If a person under the age of 18 submits Personal Information, we delete the information as soon as we discover the source of the submission, and we do not use the information for any purpose.
VII. EUROPEAN USERS
Purposes and Legal Basis for Processing Personal Information
We will only process your Personal Information for lawful purposes under the GDPR related to The Brook’s business and arising from your relationship with The Brook. The Brook will ordinarily collect and process your Personal Information because it is necessary for the performance of a contract to which you are a party or because Seabrook has another legitimate interest in doing so. When The Brook cannot rely on either of such legal grounds, it will seek your prior consent.
Rights of Residents of the European Union (EU). If you use The Brook Website and reside in the EU, EAA, or Switzerland, you are entitled by law to access, correct, amend, or delete Personal Information about you that we hold. A list of these rights is below. Please note that these rights are not absolute and certain exemptions apply.
- The right to access. You have the right to ask us for copies of your Personal Information. This right has some exemptions, which means you may not always
receive all the Personal Information we collect and process. When making a request, please provide an accurate description of the Personal Information you want access to.
- The right to rectification. You have the right to ask us to rectify information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
- The right to erasure. You have the right to ask us to erase your Personal Information in certain circumstances, including: (i) when your Personal Information is no longer necessary for the purposes for which it was collected or processed, or (ii) your Personal Information must be erased to comply with a legal obligation in EU Union or Member State law.
- The right to restrict processing. You have the right to ask us to restrict the processing of your Personal Information in certain circumstances, including: (i) when the accuracy of the Personal Information is brought into question, or (ii) when we no longer need the Personal Information for purposes of the processing but you require such Personal Information for the establishment, exercise, or defense of a legal claim.
- The right to object to processing. You have the right to object to processing of your Personal Information.
- The right to data portability. You have the right to ask that we transfer the Personal Information you gave us from one organization to another, or give it to you.
- The right to lodge a complaint with the supervisory authority. If you believe your rights under the GDPR have been violated, the GDPR gives you the right to file a complaint with the supervisory authority. A list of Supervisory Authorities is available here: http://ec.europa.eu/justice/data-
To exercise these rights please contact us at email@example.com. For your protection, we may need to verify your identity before responding to your request. In the event that we refuse a request, we will provide you a reason as to why.
Right to Withdraw Consent
If The Brook obtains your written consent to collect and process your Personal Information, you can subsequently withdraw such consent as to any further processing of such data by contacting us at firstname.lastname@example.org.
Cross-Border Transfers of Personal Information
Retention of Your Personal Information
We will retain your Personal Information until the Personal Information is no longer necessary to accomplish the purpose for which it was provided. We may retain your Personal Information for longer periods for specific purposes to the extent that we are obliged to do so in accordance with applicable laws and regulations, to protect individuals from fraud and abuse, as necessary to protect our legal rights, or for certain business requirements.
- All NH Phonebet telephone conversations are recorded and confidentially stored. Accounts queries will be resolved by a review of the recordings by the NH Phonebet Business Office Staff. Where a disagreement arises with respect to the correctness of a bet, the recorded bet transaction data restated back to the NH Phonebet account holder by the operator and acknowledged by the NH Phonebet account holder as correct, shall be considered the bet.
- NH Phonebet wagers cannot be cancelled once they have been verified and accepted by the NH Phonebet account holder and the phone call has been terminated. Problems on current day betting must be directed to the NH Phonebet Supervisor
- Reward programs are available. Please call Player services 603-474-3065 ext. 268 for information.
- This service has been approved by the NH Pari-Mutuel Commission. It is not intended to be an offer or solicitation in states where prohibited. Please consult the Attorney General or your own attorney, regarding your own state law.
- NH Phonebet accounts bear no interest.
- You must open your account in person with cash or money orders.
- You can wager on all simulcast tracks that The Brook offers.
We’re focused on making our website accessible and functional for all our users, including those who may have disabilities. In doing so, we look to the Web Content Accessibility Guidelines (“WCAG”) 2.0, Levels A and AA. We primarily use automated tools to assist in assessing and in improving the accessibility of our website. We view accessibility as an ongoing effort, and if you encounter an accessibility issue, us at email@example.com , call (603) 474-3065, or write to: The Brook, Attn: Accessibility, 319 New Zealand Rd, Seabrook, NH 03874.
319 New Zealand Rd
Seabrook, NH 03874
Effective Date: May 1, 2021